Coupling strategic thinking with empathy, creativity, and passion, Saja believes that every brand has a compelling story to tell, a unique personality to share, and a promise to make the people that matter to its success. For her, every day is a day to distill a brand’s essence, expand an organization’s potential, and work collaboratively with clients to create something everyone can rally behind. Prior to Innovation Protocol, Saja was a Writer and Strategist at Emotive where she developed and activated brand strategies for high-growth organizations including Slack, Facebook, Moveworks, Applied, DroneDeploy, Fujifilm Diosynth Biotechnologies, Roofstock, Alluma, Sisu, Sia, and others. Outside of work, you can find her creating custom ice cream cakes, writing poetry, and hiking the California hills. A Nemerov Scholar, Saja attended Washington University in St. Louis where she studied English Literature, Marketing, Psychology, and Creative Writing.